{"id":2956,"date":"2018-03-17T18:33:46","date_gmt":"2018-03-17T21:33:46","guid":{"rendered":"http:\/\/lobopopart.com.br\/portfolio\/licensing-of-art-by-the-artist-lobo\/"},"modified":"2020-08-02T23:54:21","modified_gmt":"2020-08-03T02:54:21","slug":"art-licensing-artwork","status":"publish","type":"portfolio","link":"https:\/\/lobopopart.com.br\/en\/portfolio\/art-licensing-artwork\/","title":{"rendered":"Art Licensing by the Pop Artist Lobo"},"content":{"rendered":"
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\"Suitcase
Suitcase Pop Art<\/figcaption><\/figure>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center”][vc_column offset=”vc_col-lg-9 vc_col-md-10″][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]\n
\"Licensing
Art Licensing<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][vc_column_text el_class=”align-center”]\n
\"Bag
Licensing Artist Lobo<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]\n

In Art Licensing, the role of the artwork is to sell the product!<\/span><\/h3>\n[\/vc_column_text][vc_column_text el_class=”align-center”]\n
\"Luggage
Licensing Luggage<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center”][vc_column][vc_empty_space height=”20px”][vc_column_text animation=”animation bottom-to-top”]\n

Lobo\u2019s artwork has grown over the last years<\/span><\/h2>\n

The requirements for trademarks usage has increased progressively.<\/h4>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center”][vc_column][vc_row_inner][vc_column_inner width=”1\/2″ animation=”animation left-to-right”][vc_empty_space height=”30px”][vc_column_text]\n

Art Licensing <\/strong>has growing with a great variety of products.\u00a0<\/span><\/h2>\n

Artists are gaining more and more space in the economic context of the licensing business art, contributing with their creativity to boost sales in several segments.<\/p>\n

There are many possibilities. A company licenses a brand when it needs to add value to the brand, through explicit values by a brand or art (by the signature of the known artist) to strengthen relationship with the target audience. In addition, licensed products link trust towards the brand, raising value-added.<\/p>\n

The interest of local artists has led Brazil to hold the fifth position in the world ranking of this kind of creative activity, according to the Brazilian Licensed Association.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″ animation=”animation right-to-left”][vc_empty_space height=”30px”][vc_column_text]In general, when the license is well chosen and there is a well-made product, the result of a licensed program reflects in sales of the licensed products and it can be 20% higher. What means a lot because a licensed product allows higher profitability than a conventional product.<\/p>\n

By creating unique pieces of art, Lobo tries to ensure maximum potential of his work, always adding exclusive art to each project artwork.<\/h3>\n

In the artist\u2019s portfolio of licensed products there is a traveling Suitcase, Umbrella and Bags with\u00a0BG Berlin<\/a> (Germany), promotional action with\u00a0Bauducco<\/a>\u00a0(Brazil), puzzle line with\u00a0Toyster<\/a> (Brazil) and Buffalo Games<\/a> (NY)\u00a0and has also launched a line of collectible soda cans with Viva Schin<\/a>, Heineken’s Company<\/strong>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center”][vc_column offset=”vc_col-lg-6 vc_col-md-8″][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text el_class=”align-center”]\n

\"Pop
We Love Pop Art – Artist Lobo<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text el_class=”align-center”]\n
\"Artwork
Commemorative can Rio de Janeiro<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][vc_column_text el_class=”align-center”]\n
\"Puzzle
Puzzle Pop Art – Artist Lobo<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text el_class=”align-center”]\n
\"Traveling
Traveling Suitcase Art<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text el_class=”align-center”]\n
\"Licensing\"
Cigar Line – Germany<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][vc_column_text el_class=”align-center”]\n
\"Umbrella\"
Art Licensing<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”30px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom”][vc_column]\t\n\t\t\t\t\t\t
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Contact<\/h5>\t\t\t
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If you are interested in using images from the artist Lobo in publicity and use it for other commercial purposes, as licensing, please click here to contact.<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t