{"id":4107,"date":"2018-03-21T00:41:56","date_gmt":"2018-03-21T03:41:56","guid":{"rendered":"http:\/\/lobopopart.com.br\/portfolio\/gillette\/"},"modified":"2020-08-03T21:24:37","modified_gmt":"2020-08-04T00:24:37","slug":"gillette","status":"publish","type":"portfolio","link":"https:\/\/lobopopart.com.br\/en\/portfolio\/gillette\/","title":{"rendered":"Gillette invites Lobo to a launch in Miami"},"content":{"rendered":"
[vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1473279133006{padding-top: 10vh !important;padding-bottom: 10vh !important;}”][vc_column offset=”vc_col-lg-12 vc_col-md-12″][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]\n
\"Promo\u00e7\u00e3o
Gillette launches Gillette Mach 3<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”25px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text animation=”animation bottom-to-top”]\n

Paulinho and Oscar will first-hand present the new Gillette shaving line, which honors the Brazilian soccer team<\/span><\/h2>\n

Gillette gathered in Miami, the ambassadors of the Brazilian soccer team<\/a>, Paulinho and Oscar, to present their new shaving line.<\/p>\n

To highlight the concepts of the campaign, which involves the launch of the blades, made by steel and green-yellow passion, Gillette<\/strong> has invited visual artists as Lobo and Erica Mizutani<\/strong> to design the context of the event.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/2″][vc_empty_space height=”5px”][vc_column_text]\n

\"Artista
Pop Art Artist Lobo<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”5px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_empty_space height=”5px”][vc_column_text]\n
\"Sele\u00e7\u00e3o
Artist Lobo paints Gillette and Brazilian Soccer team<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”15px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]The duo, Oscar and Paulinho, put the brand on after Brazil scored 5-0 against Honduras. Both Brazilian players were on a photo-session where they were photographed shaving themselves with the blades from the American brand.<\/p>\n

 <\/p>\n[\/vc_column_text][vc_column_text]\n

Besides the participation on that shaving moment where they tested the blades, Oscar interacted with the artists and literally had hands-on the work helping the artists to conclude the artwork<\/span><\/h3>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]Painting the star on the panel designed by Erica \u2013 which brought elements of steel, green and yellow colors e soccer, the players signed the piece of art created by Lobo, which brought a picture of them both holding the new blades from the brand.<\/p>\n[\/vc_column_text][vc_column_text]\n

Showing more of a hard time with his artistic skills than with a ball, Paulinho joked about the interaction he had with the artists and said to be proud of being able to present the new product.<\/span><\/h3>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”1\/2″][vc_empty_space height=”5px”][vc_column_text]\n
\"Gillette
Gillette and\u00a0Brazilian Soccer team<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”5px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_empty_space height=”5px”][vc_column_text]\n
\"Jogadores
Art of the Artist Lobo, Players Brazilian Soccer<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”5px”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center”][vc_column offset=”vc_col-lg-9 vc_col-md-10″][vc_empty_space height=”10px”]\t
\n\t\t\t
\n\t\t

It is an honor for Gillette reuniting this great players and important parts of the team managed by Felipao, to present the blades made especially to honor the most successful soccer team worldwide.<\/p>\n<\/blockquote>\n\t\t\t\t\t\t\t\t

\n\t\t\t\tThiago Icassati<\/cite>\n\t\t\tMarketing Director of Gillette<\/span>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t[vc_empty_space height=”30px”][\/vc_column][\/vc_row][vc_row content_placement=”top” thb_divider_position=”bottom” el_class=”align-center”][vc_column][vc_column_text]\n
\"Event
Event for Gillette with Pop Artist Lobo<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”45px”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” css=”.vc_custom_1482018060540{padding-top: 10vh !important;padding-bottom: 10vh !important;background-color: #c0d1e2 !important;}” el_class=”align-center”][vc_column][vc_row_inner thb_max_width=”max_width” el_class=”align-center”][vc_column_inner offset=”vc_col-lg-9 vc_col-md-10″][vc_column_text]\n
\"Brazilian
Paulinho and Oscar for Gillette<\/figcaption><\/figure>\n[\/vc_column_text][vc_empty_space height=”50px”][vc_column_text]\n
<\/div>\n
\"Artista
Artist Lobo Pop Art<\/figcaption><\/figure>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom” el_class=”align-center”][vc_column width=”1\/2″ animation=”animation fade-in” offset=”vc_col-lg-6 vc_col-md-6″][vc_empty_space height=”25px”][vc_column_text css=”.vc_custom_1485036394976{margin-right: 2% !important;margin-left: 2% !important;}”]\n

Oscar emphasized the importance of the green and yellow colors to the Brazilian people and also complimented the work created by the artists.<\/p>\n

\u201cThese are the colors forever set in the memory of the fans and I am sure they will motivate us a lot on the next games. The arts created by Erica and Lobo here bring a lot of the soccer concept and the green and yellow passion\u201d mentioned the Chelsea midfielder.<\/h5>\n[\/vc_column_text][vc_empty_space height=”25px”][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column width=”1\/2″][vc_column_text]\n
\"Brazilian
Oscar, Brazilian Soccer Team<\/figcaption><\/figure>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_column_text]\n
\"Gillette\"
Gillette Campaign<\/figcaption><\/figure>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_divider_position=”bottom”][vc_column][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row content_placement=”middle” thb_divider_position=”bottom” el_class=”align-center”][vc_column offset=”vc_col-lg-6 vc_col-md-8″][vc_empty_space height=”40px”][vc_column_text]\n

See too:<\/span><\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=”middle” thb_divider_position=”bottom” el_class=”align-center”][vc_column width=”1\/4″ offset=”vc_col-lg-3 vc_col-md-3″][vc_empty_space height=”30px”][vc_column_text]\n

Painting Portraits<\/a><\/h3>\n

\"Artist<\/a>[\/vc_column_text][\/vc_column][vc_column width=”1\/4″ offset=”vc_col-lg-3 vc_col-md-3″][vc_empty_space height=”30px”][vc_column_text]\n

Biography Pop Artist Lobo<\/a><\/h3>\n

\"Pop<\/a><\/p>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/4″ offset=”vc_col-lg-3 vc_col-md-3″][vc_empty_space height=”30px”][vc_column_text]\n

Art Studio, a Place to Inspire!!<\/a><\/h3>\n

\"Art<\/a><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1473279133006{padding-top: 10vh !important;padding-bottom: 10vh !important;}”][vc_column offset=”vc_col-lg-12 vc_col-md-12″][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text] [\/vc_column_text][vc_empty_space height=”25px”][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text animation=”animation bottom-to-top”] Paulinho and Oscar will first-hand present the new Gillette shaving line, which honors the Brazilian soccer team Gillette gathered in Miami, the ambassadors of the Brazilian soccer team, Paulinho and Oscar, to present their new shaving line. To highlight…<\/p>\n","protected":false},"author":1,"featured_media":4108,"comment_status":"open","ping_status":"closed","template":"","tags":[605,586,674,671,579,672,673],"class_list":["post-4107","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-brazil","tag-brazilian-artist","tag-gillette-en","tag-miami-en","tag-pop-artist","tag-release","tag-soccer","portfolio-category-corporate-events"],"yoast_head":"\nGillette invites Lobo to a launch in Miami - Lobo Pop Art<\/title>\n<meta name=\"description\" content=\"Gillette invites the plastic artist Lobo for the launch in Miami and the starting foot for the World Cup honoring the Brazilian Soccer Team.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lobopopart.com.br\/en\/portfolio\/gillette\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gillette invites Lobo to a launch in Miami - 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